Enhancing digital reach with SEO, Google Ads & social strategy

83%
Growth in qualified leads within 6 months
Client
Jouta Performance Group
Industry
Human Resources Consulting
Jouta HR Consulting provides tailored human resources solutions, supporting organizations across Canada with strategic HR planning, compliance, and culture development. They are known for their personalized, practical approach to HR management, empowering businesses to thrive through their people.
Understanding the challenge

Jouta HR Consulting was struggling to reach their target audience effectively online, experiencing limited visibility, inconsistent website traffic, and a lack of qualified inbound leads. Their online presence needed a focused strategy to better showcase their expertise and generate measurable results.

Our approach

We developed an integrated digital marketing strategy, combining targeted SEO, Google Ads campaigns, and strategic social media management. Our solution enhanced their organic visibility, attracted high-quality web traffic, and significantly increased lead generation from key audience segments.

Key elements of our solution included:

• Comprehensive SEO optimization targeting high-value keywords

• Google Ads campaigns designed for maximum ROI

• Engaging social media content aligned with brand messaging

• Detailed analytics and continuous optimization for sustained results

Technical innovation

Leveraging advanced analytics, we optimized Jouta’s SEO, paid search, and social media efforts with precise audience targeting, resulting in more efficient ad spend and higher-quality engagement. Customized remarketing and conversion-tracking strategies further boosted lead quality.

Outcome

Within six months, Jouta experienced an impressive 83% increase in qualified leads. This multi-channel digital approach not only boosted their online presence but also created ongoing growth opportunities, solidifying Jouta’s position as a leading HR consultancy.

Move with intention. Lead with impact. In a world of noise, stand out and stay ahead.
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