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Digital
Creating a holistic PPC and SEO strategy
Optimistic Adolescence is a new American clothing company focused on high-quality manufacturing and design. Learn more about OA Case Study.
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Platforms
Squarespace, Instagram
What we did
Custom PPC, Custom SEO
Optimistic Adolescence is a new American clothing company focused on high-quality manufacturing and design.
Challenges - To create a holistic PPC and SEO strategy.
Solutions - Twelverays' custom SEO and customer targeting strategies.
Results - A two-fold increase in conversion rate and Google search placement.
Solutions (1-4)
Solution 1
Optimize SEO meta descriptions and titles.
Solution 2
Add ALT tags to every image.
Solution 3
Created informal content for PPC.
Solution 4
Targeting and demographic analysis.
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