Development
Industry
Commodities
Platforms Supported
Dynamics 365
Dynamics 365 - Sales
Services Rendered
Dynamics 365 Consulting
Website
BroadGrainIntroduction
BroadGrain is a dynamic player in the global agribusiness sector, with a comprehensive portfolio that spans across trading, handling, processing, and distribution of a wide variety of agricultural commodities and products. Headquartered in Canada but with a footprint that extends internationally, BroadGrain dedicates itself to bridging the gap between farmers and markets, emphasizing sustainability, efficiency, and reliability in its operations.
Solutions
SEO
Paid Ads
Social Media
Dynamics 365
Twelverays recently partnered with BroadGrain Commodities to enhance their Dynamics 365 Sales module, aiming to optimize their sales processes and deepen engagement with farmers. Prior to this initiative, BroadGrain recognized the opportunity to refine their operations, which involved disparate datasets and manual workflows, to foster better communication with the farming community that forms the backbone of their supply chain.
The engagement commenced with Twelverays meticulously evaluating BroadGrain's sales procedures and farmer engagement strategies. This assessment was instrumental in pinpointing potential enhancements and configuring Dynamics 365 to bring the most value to BroadGrain's unique business context.
Twelverays customized Dynamics 365 Sales to align with BroadGrain's specific needs. By developing bespoke features, they empowered BroadGrain's sales force to manage their leads and client information more effectively, thereby allocating more time to nurture farmer relationships.
Twelverays also harnessed Dynamics 365's robust contact management capabilities to upgrade BroadGrain's interactions with farmers. The enhanced system offered a comprehensive view of each farmer's profile, fostering a tailored communication strategy that has notably improved supplier engagement.
Additionally, Twelverays delivered comprehensive training and support, ensuring the BroadGrain team was proficient with the new system and could leverage its full potential.
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